ASC is a global company. Over the course of 44 years we have worked with many partners. We have had customers from Japan, Sweden, France, Spain, Mexico, China, Korea, Brunei, Canada, Germany … It’s an art to seamlessly collaborate with different geographical locations across time, languages and cultures, but we have mastered it. The recent development of collaborative digital tools have taken most of the difficulty away.

We have helped take their products to the international market. We make sure we understand the dynamics of the local market, the rules and regulations of that countries governing body, and last but not the least, the emotional context of the product and the local surrounding.

In the reverse cycle, we also help and support many international companies, may be from Brazil, China or India to look at and understand the North American market and redesign or reframe their product offerings appropriately. We help support black box project consultants or further more to help establish their design team or presence in North America. The world is global; cultures are not. We believe you still need to design your product to perfectly position it in the marketing mix. Finally it has to hit the right chord with the end consumer.